THE EXCLUSIVE WEBSITE SOLUTION FOR HOMEAWAY SOFTWARE PROFESSIONALS

HIGH-PERFORMANCE,
DIRECT-BOOKING STARTS HERE.

The best opportunity for V12.NET and Escapia Users to grow their direct-booking business through easy implementation, responsive support, unparalleled security, bundled marketing and distribution strategies, and performance-driven tools.

WHY ESSENTIAL?

1. DEDICATED ECOMMERCE TEAM WITH PROVEN-PERFORMANCE
70+ digital specialists make up Bluetent, and each is passionate about helping vacation rental managers drive conversions and generate long-term success.
2. BUILT FOR HOMEAWAY SOFTWARE
The only direct-booking websites specifically for Escapia and V12.NET that support all the API features including real-time and accurate property details, amenities, attributes, reviews, rates, availability, and promo codes.
3. ALWAYS UP-TO-DATE
Essential is cloud-based, so your website will continuously be current, secure, and cutting-edge.
4. QUICK & EASY SETUP
Implementation is quick and easy with the fastest development team in the industry. HASP users can be up and running in a matter of weeks.
5. BUNDLED DISTRIBUTION & MARKETING SERVICES
HASP users have exclusive bundled pricing for other eCommerce solutions including Rezfusion Boost, which integrates Essential websites to Airbnb and Booking.com, as well as extensive marketing services in email, SEO, digital advertising, and social.

NOTABLE FEATURES

Bluetent’s Rezfusion Essential websites include all the necessary features to generate direct bookings. Enhanced functionality is available as an add-on, and for more robust functionality, visit our next tier of websites, Rezfusion Cloud

PCI COMPLIANT
With Essential and HomeAway Software, your website and online business is PCI Compliant, just like the big guys.
SHARE & PLAN
Guests can share their favorites, search results, or a single property with themselves or friends and family, allowing them to pick up exactly where they left off on another device.
“MY FAVORITES” & “MY TRIPS”
User-friendly tools for vacation planning. With My Favorites, your guests can share properties with or without dates. With My Trips, your guests can share detailed quotes on their final choices.
PROPERTY DATA INTEGRATION
Maintain control of your data with unique search criteria, menu, and landing pages that automatically feed to your properties.
LANDING PAGES
Create content pages on your site that pull in properties; perfect for email, PPC advertising, and good old-fashioned SEO.
PAGE BUILDER
Easy-to-use content management system that allows you to create stunning pages without a design degree or any code required.
LEAD CAPTURE
With Essential’s Lead Capture, you can drive more bookings from qualified potential guests. Leads are automatically added to your Bluetent email marketing solution or exportable for any email service provider.
VIRTUAL TOURS
Deliver stunning, immersive Matterport 3D media on your property detail pages. Everything is built-in, just add your Matterport code, and Essential handles the rest.
ESCAPIA & GLAD TO HAVE YOU REVIEWS
Essential is built to take advantage of Glad to Have You and Escapia reviews.
24/7 CRITICAL SUPPORT
Rezfusion Essential, built by Bluetent, is backed by best in business support 24/7.

REZFUSION ESSENTIAL IS JUST THE BEGINNING…

HomeAway Software Users have access to all levels of Rezfusion, direct-booking websites, to find the perfect solution for any VR business:

ESSENTIAL

Built for HomeAway Software Professional products, Rezfusion Essential websites provide you with the foundation to drive more direct bookings and grow your online business.

CLOUD

Packed with enhanced eCommerce and content marketing tools, Rezfusion Cloud offers industry-leading booking websites with tools to accelerate reservations and revenue.

PRO

Take your online business to the next level with Rezfusion Pro websites that include robust search and booking features, comprehensive content marketing tools, plus the addition of complete brand and design services.

CUSTOM

Developed for large-scale resort destinations and national hospitality brands, Rezfusion Custom websites provide fully PCI Compliant packaging and total flexibility around your products and services.

ADDITIONAL INTEGRATED PRODUCTS

Customers on Rezfusion Essential websites have access to other Rezfusion eCommerce solutions with reduced upfront costs.

An api-driven integration from HomeAway Software to Airbnb and Booking.com providing professional managers a fully-branded presence and a customized setup in order to optimize listings and book faster. It saves time and maximizes efficiency by integrating the data in your Escapia or V12.NET to create listings, support complex tax structures, and automatically update availability, pricing, photos, and amenities.
Your guest communication and experience tool that sends automated, branded emails to guests after bookings- such as door codes, property alerts, house documents, check-in walkthroughs, and more.