Ryan Austin, Bluetent's Director of Email Marketing, contributed to this post. Whether you love them or hate them, the fact remains that pop-ups work. Simply put, pop-ups drive bookings:...
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We’re an award-winning email team that focuses on creating captivating, engaging campaigns that connect subscribers on an emotional level and thereby drive measurable conversions and a high ROI. We challenge our clients to think creatively and strategically on each thoughtful message while applying industry-leading best practices.
Email Marketing Solutions
Bluetent’s ACE Suite of Email Solutions are designed to provide value and develop an emotional connection with your brand from the initial lead to the confirmed reservation and beyond.
Email Composer
All of the features and technology needed to create inspiring email campaigns designed to increase engagement and producing the highest ROI.
Marketing Automation
Nurture future, current, and past guests with automated messaging that anticipates their needs based off insightful actions.
Property Sharing
Increase velocity of reservations by allowing users to share their favorite properties with family and friends.
Booking Abandonment
Re-engage users and turn abandoned reservations into confirmed guests with thoughtful reminders.
Email Management Services
Full Service
We’ll do the work, you’ll see the results. Let our email team craft beautiful, profitable campaigns for you.
Self Service
Create your own email campaigns using custom templates designed to match your branding by one of our dedicated project managers.
Best Practices
Responsive Design
With 66% of all emails being viewed on a mobile devices, it is more important than ever before to build beautiful emails that adapt to every device. Capture lost conversions with optimized mobile and tablet versions of your email campaigns.
Sized to user’s mobile device Easy-to-read text Easy-to-click buttons Optimized images
Custom, Branded Templates
Bluetent’s email designers are fluent in beautiful email, and will create a custom look for you and your brand that inspires travelers and drives conversions.
Custom designed email template Designed to match your branding Email best practices applied
List Management, Consultation, and Segmentation
The health of your email list has a significant impact on how well your campaigns perform. We can clean up your existing list, design an enticing opt-in process to encourage list growth, create segments, and maintain your list as your audience grows.
List management Opt-in process design Segmentation
A/B testing
In email marketing, A/B testing is a way to discover which of two or more campaigns drives the most opens or clicks. In an A/B test, we send 2 variations of one campaign to a small percentage of your email list and measure their effectiveness. The most effective campaign is sent to your remaining subscribers, ensuring that your campaigns see the highest ROI every time.
Subject Line Images Discount types Call-to-action buttons Testimonials Time of send Tone of voice
Comprehensive Reporting
Get to know your audience better with our comprehensive campaign reports. Google Analytics and our additional reporting tools are integrated with each campaign to provide all the data you need to measure the success of your campaigns. With all of this information at our fingertips, we can craft email campaigns that inspire your audience to dream bigger and travel farther.
Open rate Click through rate Top performing time of day Top performing links Worldview
The Inbox: An Email Marketing Blog
In September four members of the Bluetent Email Department traveled to Boston for Litmus Live - the annual congregating of Email Marketing nerds. Litmus Live is a two-day event that...
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Located in the northern section of the Outer Banks of North Carolina, Corolla Classic Vacations has been a property management company exclusively to Corolla since 1990. They approached Bluetent to...
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