Background

Located in the picturesque village of Aspen, The Gant is one of the premier resorts in town and needed an agency with the capabilities to fulfill their digital marketing needs. Given their location and fierce competition in the travel industry, they are constantly on the hunt for opportunities to set themselves apart and grow their prominence in the region.

Challenge

To create a strong digital presence that increases their search engine traffic and ultimately drives more online bookings.

“The team I’m working with at Bluetent is always anticipating our needs and giving us ideas on how to make the website better. What I love is when my team members at Bluetent are coming back from conferences and they are really excited about things in the industry that I would have never heard of. They have anticipated and customized it to a level they didn’t even know they needed.”

 

– Lou Eppelsheimer

Director of Sales & Marketing, The Gant

Solution

We kicked off our partnership with The Gant by designing and developing a new responsive website. Throughout the project our designers worked in tandem with the inbound marketing team to ensure the site employed best practices including decisions based on the user experience, content strategy, and onsite features/functionality. Now that the site is live, our team is continuously optimizing performance and improving the user experience.

Rezfusion Custom

Award-winning, fast, and secure, Rezfusion Custom is built for vacation rental managers who are looking to drive direct bookings and succeed online. For large-scale resort destinations and national hospitality brands, Custom provides PCI Compliant reservations and total flexibility around products and services.

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