The inbound search marketing team at Bluetent is dedicated to creating the most effective search strategy for our clients by increasing qualified traffic and conversions. Every website and business is different, which is why we craft a unique strategy for each our clients. Our search strategists focus on the client’s business objectives and work on the best way to earn qualified and relevant traffic. We stay at the forefront of search algorithms, technology, and tools so that you don’t have to!


Search strategists will focus on everything from on-page optimization and technical improvements, to conversion rate optimization, improving the user experience, content strategy, and local search. Search engagements can be designed as an initial consultation/site assessment, or as a comprehensive, monthly program where clients work with a dedicated account manager to ensure a proactive and powerful strategy.

  • Google Analytics reporting, analysis, and strategy
  • On-page optimization
  • Google Webmaster Tools / Bing Webmaster Tools
  • Content Strategy and Implementation
  • Keyword Ranking reports
  • Site Architecture Optimization
  • Conversion Rate Optimization
  • Local Search
  • Performance Improvements
  • Social Media


Recent Team Blog Posts

Client Spotlight – Oceanfront Realty Sets Sail with a Social Media Campaign

| Social, Strategy | No Comments
Increase social engagement with compelling content that builds guest relationships and helps grow your vacation rental business. Explore how Oceanfront Realty Inc. used Facebook advertising to improve brand engagement and...

What’s New in Search – Aug ’18

| SEO | Inbound Marketing, Strategy | No Comments
As usual, there have been a lot of changes over the last month in SEO and new tactics have emerged as a result. Here are some highlights of the most...

What’s New in Social Media – May & June 2018

| Social, Strategy | No Comments
Did you know: 30% of U.S. travelers turn to social media for trip inspiration with 68% of Millennials finding ideas for their trips on Facebook.   Many people turn to...

10 Things to Know about Instagram Stories – And How to Make Them a Part of Your Marketing Strategy

| Social, Strategy | No Comments
Think Instagram isn’t for your brand? An estimated 71% of business uses Instagram 59% of 18-29-year-olds and 33% of 30-49-year-olds use Instagram Instagram Stories have over 300 million daily active...