The inbound search marketing team at Bluetent is dedicated to creating the most effective search strategy for our clients by increasing qualified traffic and conversions. Every website and business is different, which is why we craft a unique strategy for each our clients. Our search strategists focus on the client’s business objectives and work on the best way to earn qualified and relevant traffic. We stay at the forefront of search algorithms, technology, and tools so that you don’t have to!


Search strategists will focus on everything from on-page optimization and technical improvements, to conversion rate optimization, improving the user experience, content strategy, and local search. Search engagements can be designed as an initial consultation/site assessment, or as a comprehensive, monthly program where clients work with a dedicated account manager to ensure a proactive and powerful strategy.

  • Google Analytics reporting, analysis, and strategy
  • On-page optimization
  • Google Webmaster Tools / Bing Webmaster Tools
  • Content Strategy and Implementation
  • Keyword Ranking reports
  • Site Architecture Optimization
  • Conversion Rate Optimization
  • Local Search
  • Performance Improvements
  • Social Media


Recent Team Blog Posts

Excellent Vacation Homes Soars to the Top of Google

| SEO | Inbound Marketing, Strategy, Team | No Comments
Excellent Vacation Homes is a family owned property management company based in Orlando, near Florida’s famous resorts and theme parks. They manage 27 properties in one of the most competitive...

What’s New in Search – Feb ’18

| Digital Advertising, SEO | Inbound Marketing, Strategy | No Comments
February brought a few new features and updates to the search world, including enhancements to Google Flights, a Not Secure update coming to Chrome, and the release of a new...

[White Paper] Turn One-Time Leads into Lifelong Guests

| Digital Advertising, SEO | Inbound Marketing, Social, Strategy, White Papers | No Comments
It’s no secret that the vacation rental industry is growing exponentially with more corporate entities entering the ring, mergers and acquisitions taking place both regionally and nationally, and the number...

What’s New in Search – Dec ’17

| SEO | Inbound Marketing, Strategy | No Comments
In this end of the year edition of What's New in Search, our SEO team dives into Google Local Guides, Expanded Meta Descriptions, and Google's recent foray into the Vacation...