Inbound marketing is effective because it changes your relationship with your customer. Rather than telling your customer, “I’m the vacation rental expert,” you show them that you’re the vacation rental...
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February brought a few new features and updates to the search world, including enhancements to Google Flights, a Not Secure update coming to Chrome, and the release of a new...
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It’s no secret that the vacation rental industry is growing exponentially with more corporate entities entering the ring, mergers and acquisitions taking place both regionally and nationally, and the number...
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Inevitably, clients will ask why we run digital advertising campaigns using brand keywords. Why should you pay for clicks if someone already knows about your business and is Googling your...
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Retargeting (otherwise referred to as Remarketing) has been a very popular topic among Bluetent’s clients lately, and I was happy to see the same interest in the industry as a...
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During this webinar, Regan Hann, our Social Marketing Manager, and Maria Nedelcheva, our Digital Advertising Manager, examine how to use different channels, platforms, formats, and messaging in digital and social...
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Understanding your paid, earned, and owned media and how they work together is an important piece of your marketing strategy. You can then learn how to utilize each element while paying...
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With 2017 in full swing, now is an excellent time to optimize your business and discover areas for growth. Throughout this interactive webinar, Brynn Flaherty, our Director of Marketing Services, Julia...
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As the vacation rental and travel industries continue to evolve, we are more excited than ever to help guide our clients to digital success in 2017. Bluetent is committed to building...
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Turn On Your Off Season! As fall rolls around and the busy summer is behind you, there is no doubt you are exhausted, and the idea of promoting offseason might...
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