Digital Advertising Archives

June 19, 2020

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Your marketing strategies are at work 24/7: The power of assisted conversions.

By Kate Henion | Digital Advertising, Email, SEO | Inbound Marketing, Strategy

While we all dream of taking a spontaneous holiday, vacations aren’t typically something we decide on overnight. Instead, we spend time online daydreaming and researching destinations, activities, and itineraries. Since mid-March when our lives...

June 4, 2020

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[WEBINAR] Turning the rebound into a slam dunk

By Bluetent | Content, COVID-19, Digital Advertising, Email, SEO | Inbound Marketing, Social, Strategy

For June's Inside the Tent webinar series, we invited vacation rental professionals to take a peek inside the tent and experience just one of the many perks of being a...

May 21, 2020

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Preparing for the rebound: tips for succeeding in a post-pandemic travel world

By Kate Henion | Content, COVID-19, Digital Advertising, Email, SEO | Inbound Marketing, Social

Things are looking up! Our data shows an increase in bookings per day and while not every market is fully open yet, it’s only a matter of time. Now more than ever, it’s important to prepare your business for...

April 7, 2020

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Digital Advertising During COVID-19

By Bluetent | COVID-19, Digital Advertising, Strategy

Insider tips from Bluetent’s Digital Advertising Manager, Alex Moshenskiy March was a wild month – we saw an accelerated spread of COVID-19 and governments taking quick measures to contain the global pandemic. Our vacation rental industry has...

April 2, 2020

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To Post or Not to Post – Navigating Social Media Waters

By Bluetent | Content, COVID-19, Digital Advertising, Social, Strategy

Insider tips from Bluetent’s Social Media Specialist, Sarah Wilson. With social media usage up over 50%, now is the time to leverage your platforms through both paid and organic content. Social media is...

March 19, 2020

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How to stay nimble through the coronavirus pandemic

By Brynn Flaherty | COVID-19, Digital Advertising, Email, News, Social, Strategy

With the current implications surrounding the coronavirus pandemic changing daily, even hourly, marketing your vacation rental business is more important than ever. Now is the time to take a closer look at...

December 9, 2019

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Tips for Creating a Goal-driven Annual Digital Marketing Plan

By Kate Henion | Content, Digital Advertising, SEO | Inbound Marketing, Social, Strategy

Digital marketing should, without a doubt, be part of your overall marketing plan for 2020. However, deciding which digital marketing strategies best match your business goals can be daunting –...

August 27, 2019

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5 Ways Bluetent Can Elevate Your Vacation Rental Brand

By Kate Henion | Digital Advertising, Email, News, Strategy

As a vacation rental professional, you've got your hands full. You don't have time to worry if your website is bookable, if your properties are updating on Airbnb and Booking.com,...

July 23, 2019

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A Smarter Way to Leverage Your Digital Advertising Dollars

By Kate Henion | Content, Digital Advertising

We hear these questions from vacation rental managers all the time: Can my digital ads really compete against the big guys’ ads? What’s the point of investing money in advertising...

June 11, 2019

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[White paper] 7 SEO Best Practices

By Bluetent | Digital Advertising, SEO | Inbound Marketing

Do you want your vacation rental brand to stay relevant online? If so, then Search Engine Optimization (SEO) is critical to your success. For many of our clients, 50% of...

Digital Advertising

Your marketing strategies are at work 24/7: The power of assisted conversions.

Digital Advertising During COVID-19

5 Ways Bluetent Can Elevate Your Vacation Rental Brand

A Smarter Way to Leverage Your Digital Advertising Dollars

[White paper] 7 SEO Best Practices

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