Sorting out all of the elements that make up a successful digital marketing plan can seem pretty overwhelming. To shed some light on this complicated subject, it might help if we compare crafting a digital marketing plan to...
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You've probably heard the latest trendy term in vacation rental industry: flexcation. With the ability to work and learn remotely, many travelers and their families are opting to combine work and play by traveling when they would...
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If you build it, they will come. That strategy might work in some arenas, but not when it comes to the success of a direct booking website. Your website is...
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For June's Inside the Tent webinar series, we invited vacation rental professionals to take a peek inside the tent and experience just one of the many perks of being a...
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Things are looking up! Our data shows an increase in bookings per day and while not every market is fully open yet, it’s only a matter of time. Now more than ever, it’s important to prepare your business for...
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Although shelter at home is ending, social distancing will be a reality for the foreseeable future – giving vacation rental companies a unique edge over all other hospitality options. Now, it’s up to the vacation rental industry...
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Insider tips from Bluetent’s Social Media Specialist, Sarah Wilson. With social media usage up over 50%, now is the time to leverage your platforms through both paid and organic content. Social media is...
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In an industry that’s constantly changing and becoming more and more competitive, it’s increasingly difficult for vacation rental professionals to get direct bookings. That’s why, in honor of #BookDirectDay, Team...
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Digital marketing should, without a doubt, be part of your overall marketing plan for 2020. However, deciding which digital marketing strategies best match your business goals can be daunting –...
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Authenticity matters. It’s what makes your brand and your properties stand out to potential travelers. Vacation rental professionals can add authenticity to their listings by turning past guests into...
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