Last year, Bluetent created and sent more than 50 million emails on behalf of our clients. With numbers like that, our email marketing team has plenty of advice to give on the best emails to send — and with stats…
Team BluetentJanuary 28, 2020
With a $44 ROI for every $1 spent, email marketing is a no-brainer. But it shouldn’t be a “set it and forget it” strategy. To have a successful email marketing strategy, it’s important to maintain a healthy email list that…
Team BluetentNovember 15, 2019
Team Bluetent attended the 2019 LiveRez partner conference. Whether you attended one of our sessions or are following up on some tips, check out our conference roundup below. Google Analytics If you haven’t set up Google Analytics on your…
Team BluetentNovember 5, 2019
From VRMA International to Team Bluetent's fall party at the Glenwood Adventure Park, we had a healthy mix of work and fun this October. Check out some pictures of Team Bluetent employees and their families! Interested in taking a peek…
Team BluetentOctober 30, 2019
When choosing a booking engine for your website, keep in mind that many of the booking engines available in our industry will be built on a subdomain, meaning that users are taken to a different website to complete their booking.…
Team BluetentOctober 11, 2019
Data is instrumental in developing sound digital marketing strategies. That's exactly why every direct booking website needs e-commerce tracking. How many direct bookings your website generates is only part of the picture: it’s about diving into the data to find…
Team BluetentOctober 9, 2019
During Rezfest 2019, Bluetent's Jinnie Templin led a panel comprised of industry-leading female professionals in the vacation rental industry. Here are a few insider tips shared during the presentation: IMMERSIVE SEARCH EXPERIENCE: Use map view to show potential travelers where…
Team BluetentOctober 2, 2019
We're on the road this fall! So far we've made pitstops in Hawaii for our breakfast seminar, Gatlinburg and Asheville for lunchtime roadshows, and this week we're in Vegas for Rezfest. Check out a few pictures we snapped along the…
Team BluetentSeptember 20, 2019
It's likely that larger companies and OTAs have more money and resources to get to the top of Google than your vacation rental business does. But size isn't everything: your digital advertising plan can be successful even if your team…
Team BluetentSeptember 11, 2019