SEO | Inbound Marketing

Google has recently released their long-awaited web spam (previously referred to as the over optimization) algorithm update. While there were hints of what was to come in the latest update, we now know the update affects approximately 3.1% of English…

As we jump into 2012, it's always good to look back at what 2011 brought us. This past year was a game changer for SEO in many ways! Let’s look at some of the changes, announcements, and new developments that…

Many sites have internal site search functionality which allows visitors to search for content, products and more.  Google Analytics can track these site search terms.  Analyzing this data can be beneficial for your search engine marketing campaigns. To set up site search for a Google Analytics…

Blue Tent search account managers use Google Analytics everyday to help manage clients’ campaigns and to maximize ROI.  Here is one of our favorite reports for paid search.  Check back next week for another Google Analytics' reporting tip. Determine the Best Time of…