Weaving a Powerful Booking Strategy

By October 2, 2019 October 11th, 2019 Strategy

During Rezfest 2019, Bluetent’s Jinnie Templin led a panel comprised of industry-leading female professionals in the vacation rental industry. Here are a few insider tips shared during the presentation:

Use map view to show potential travelers where they’ll be staying and what locations they’re near. Showcase the closest ski area or sandy beach! 

Ensure your company’s unique value proposition is clear! Pages like “Dogs of Breckenridge” emphasize your brand culture while highlighting pet-friendly rentals.

OTA Guest Emails:
Don’t let your OTA email data expire. Using automated emails based on departure date, you can send a series of emails that will target a subset of customers that have temporary emails from Airbnb and Booking.com!