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    Strategy

    Introducing The Online Activity Planner StrategyWebsites

    Introducing The Online Activity Planner

    The Online Activity Planner is a new feature that we developed in concert with a couple of our vacation rental clients that expressed an interest in enhancing the user experience and adding more value to their websites. The online activities…
    Team BluetentJuly 19, 2011
    Understanding the Value Equation Strategy

    Understanding the Value Equation

    I am sure that many of you (me included) are big fans of Seth Godin. His blog is looked at by many marketers and business people as a guide for making those hard and timely decisions. Our Director of Sales…
    Team BluetentJuly 11, 2009
    5 Tips to Improve Vacation Rental (and Real Estate) Website Usability StrategyWebsites

    5 Tips to Improve Vacation Rental (and Real Estate) Website Usability

    It's difficult to make large capital investments in your website when rentals are down, but it's always possible to invest in incremental improvements that will buoy the bottom line and increase conversions. But where should you invest? Try asking your…
    Team BluetentJune 22, 2009
    Blue Tent Joins Computer Recycling Effort Strategy

    Blue Tent Joins Computer Recycling Effort

    To celebrate Earth Day 2009, we unveiled the latest phase of our Blue Tent Green initiative: Computer Recycling. It goes without saying how harmful computer components containing hazardous materials such as lead, mercury and chromium can be to our environment…
    Team BluetentApril 23, 2009
    Tips to Avoid Domain Name Nightmares Strategy

    Tips to Avoid Domain Name Nightmares

    True story: Client calls BTM World Headquarters first thing Monday morning and states that over the weekend his company’s email and website suddenly went down! He called the company who hosted his website, email and domain name and the company…
    Team BluetentFebruary 16, 2009
    Comparing Google Apps Free Standard Edition and Premier Edition Strategy

    Comparing Google Apps Free Standard Edition and Premier Edition

    Google Apps brings simple, powerful communication and collaboration tools to organizations. With Google Apps, users can use applications such as Gmail™ webmail service, Google Calendar™ calendaring service, Google Docs™ program, Google Sites™ web application, Google Talk™ instant messaging service, and…
    Team BluetentOctober 23, 2008
    Internet Marketing Services: Price vs. Value Strategy

    Internet Marketing Services: Price vs. Value

    “They know the price of everything and the value of nothing.” - Oscar Wilde When you consider the price versus the value of your internet marketing initiatives – which is more important? The price is the most obvious thing to analyze first. Can I afford…
    Team BluetentSeptember 3, 2008
    Could Google Apps Replace Your Exchange Server? Strategy

    Could Google Apps Replace Your Exchange Server?

    Google Apps can provide an intriguing replacement for Microsoft Exchange server. Not only can you host your domain name, but all of your email will be stored off-site in Google's redundant facilities unsusceptible to outages with your local ISP. Google…
    Team BluetentAugust 8, 2008
    Top 10 Website Design Don’ts Strategy

    Top 10 Website Design Don’ts

    1. Don't be 'Mrs. I Don't Know What I Want, But I'll Know it When I See It.' This kills budgets and...sometimes...graphic designers. Have a clear understanding of how you envision your site, including what you want and what you…
    Team BluetentJuly 3, 2008
    Customer Lifecycle Phases Strategy

    Customer Lifecycle Phases

    Contacting your clients with the right message at the right time has never been more important. You've no doubt asked yourself many times: What works best and when? While there are many different strategies out there, we believe a focused…
    Team BluetentJanuary 15, 2008
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