Blog - Page 33 of 49

Google Local Search: What It Is and Why It’s Important To Vacation Rental Managers

Google’s mission statement is: to organize the world’s information and make it universally accessible and useful. With the rise of mobile, searchers have begun accessing information in a multitude of ways, from different places, on different screens, and for different…

Team BluetentJuly 14, 2015

SEO | Inbound Marketing Strategy

Google My Business: More Important For Travel Than Ever Before

Google Confirms it Will Unverify Local Business Listings After 6 Months of Inactivity When was the last time you logged into your Google My Business page? All too often page managers verify their business listing, add information and a couple…

Team BluetentJuly 14, 2015

Strategy

5 Quick Tips to Engage Your Guests this Summer with a Social Contest

With summer in full swing, now is the perfect time to connect with your audience and have some fun! Social contests are an excellent way to drive traffic to your site, increase followers, generate engagement, and start a conversation about…

Team BluetentJuly 13, 2015

SEO | Inbound Marketing Strategy

Why Improving PageSpeed Can Increase Traffic and Conversions

It’s no secret that PageSpeed is a strong ranking factor in many search engines, particularly Google. However, it is still one of the most overlooked SEO tactics, and the results of improved PageSpeed can be huge. When Google released PageSpeed…

Team BluetentJuly 7, 2015

Email Strategy

The Inbox: Hilton Head Rentals and Golf Takes on Segmentation

One of our long-time clients, Hilton Head Rentals and Golf, took on the challenge of segmentation this March and are a great example of the rewards achievable from sending targeted emails. Over the course of a 5-month period, Hilton Head…

Team BluetentJuly 1, 2015

Strategy

5 Last Minute Tactics to Turn Up Reservations this Summer!

With summer in full swing, you are most likely firing on all cylinders, which is great! Nonetheless, you may have a few dates that are challenging, or you may have some last-minute cancellations, or specific trips, properties, or tours that just…

Team BluetentJune 29, 2015

Email Strategy

The Inbox: Email Marketing Cheat Sheet

Bluetent's email department recently transitioned to a new email software that allows both our project managers and clients to create campaigns better, faster, and easier. As the number of our self-service clients grows, we thought it was high time to share…

Team BluetentMay 21, 2015

Email Strategy

Press Release: Bluetent Acquires MyVRMS

Carbondale, CO (April 15, 2015) - Bluetent, the premier digital agency for the vacation rental industry, recently announced that it has acquired MyVRMS, the vacation rental software that automates responses to inquiries from all major listing sites. Bluetent plans to…

Team BluetentApril 15, 2015

Strategy

Team Shout-Out for March: Stefanie Kilts

Stefanie, one of the recent additions to our team, is not only a social media guru, content writer, videographer, photographer, but she is also a world traveler, avid reader, equestrian, yogi, sea kayaker, mountain climber, and all-around adventurer! Where does she…

Team BluetentMarch 25, 2015

SEO | Inbound Marketing Websites

Mobile Usability is Now More Important Than Ever

At the end of February, Google Webmaster Central revealed an upcoming algorithm update that shook the SEO world. The Google Mobile Friendliness Update, set to start rolling out on April 21, is likely to change the mobile search landscape in a major…

Brynn FlahertyMarch 23, 2015