Blog - Page 38 of 50

Strategy

Team Shout-out for March – Ryan Paul Austin!

Ryan is one of our email marketing gurus and the featured team member for March! When Ryan's not mastering engaging campaigns and tracking ROI, you can find often find him listening to bebop jazz with a cold PBR in hand. To…

Team BluetentFebruary 27, 2014

Email

Takeaways from the 2014 MarketingSherpa Email Summit

On February 18th - 19th, Ryan Austin and I attended the annual MarketingSherpa Email Summit in Las Vegas. We spent spent two intensive days learning the newest trends, studying 2014 forecasts, and refining techniques alongside industry leaders. I was reminded how volatile the world…

Team BluetentFebruary 26, 2014

Email

Email Success: Corolla Classic Vacations

For Corolla Classic Vacations, their email marketing campaign evolved extensively over the past two years. Working closely with Ryan Austin, Blue Tent email account manager, CCV has created a responsive template and campaign that delivers targeted messages optimized for all screensizes…

Team BluetentFebruary 26, 2014

Integrating Social Media Into Your Online Marketing Strategy

Social media has long been mislabeled as something “just for the kids,” a way to share what you had for breakfast perhaps, or a way to “stalk” old classmates. While that may be true for some people, the truth is that social media can…

Brynn FlahertyFebruary 17, 2014

5 Minute Social -Special- Facebook Likes Fraud

Fake Facebook Likes Alert!? - A video about fake Facebook Likes just recently caused a massive stir. The reporter revealed that he had legitimately purchased ads on Facebook, and those ads lead to an impressive increase in his page’s following. Taking…

Team BluetentFebruary 14, 2014

Strategy

Tell Your Story & Know Your Customers – The Assembly Recap

Two weeks ago, as an epic blizzard blew through Aspen, Ned Lucks, Chief Technology Officer, and I packed up the Blue Tent mobile and drove to Denver for The Assembly, a seminar that brings together leaders in Mountain Tourism from Colorado…

Team BluetentFebruary 12, 2014

Social Success Story: Martha’s Vineyard Vacation Rentals

For nine years years, we have had the pleasure of working with Martha's Vineyard Vacation Rentals (MVVR) as digital partners. This high end, luxury, real estate and vacation rental company is located in Martha's Vineyard, the picturesque, New England island where the…

Team BluetentFebruary 5, 2014

Strategy

Team Shout-out for February: Micha Schoepe!

Micha is our Social Media Strategy Specialist! He can pinpoint new opportunities for clients in a playful and authentic way. Find out everything from his favorite way to unwind to a secret all clients need to know about him. BTM:…

Team BluetentFebruary 5, 2014

5 Minute Social – Paying for Social Boosts, Facebook Ad News and Pinterest Revenue

Here is what's hot in social media these days: spend money to make money! In today's edition we will take a closer look at Post Promotion, the latest news in Facebook Advertising and the ROI of Pinterest. Boosting social engagement…

Team BluetentJanuary 30, 2014

Strategy

Breaking Convention to find Creative Solutions

"Innovation is born of a natural distrust of convention and a desire to create smarter, more intuitive experiences.” - Pete Smart, Author of ‘50 Problems in 50 Days’ The first websites, like books or magazines, began as a text based medium…

Team BluetentJanuary 24, 2014