It’s no secret that PageSpeed is a strong ranking factor in many search engines, particularly Google. However, it is still one of the most overlooked SEO tactics, and the results…
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At the end of February, Google Webmaster Central revealed an upcoming algorithm update that shook the SEO world. The Google Mobile Friendliness Update, set to start rolling out on April…
It was a cloudy Wednesday. My heartbeat quickened as I opened up SEMRush. The fears instilled in me by Penguin 2.0 were lingering in my head. A tear rolled down…
Big data certainly offers an incredible opportunity for the travel industry. But we also know that it is not easy to collect, analyze, and glean actionable insights from, especially with…
A few search strategists from Bluetent were lucky enough to hop a plane to San Diego earlier this month and attend Distilled’s SearchLove Conference. 2 days, 16 speakers, and plenty…
At the end of August, Google Adwords released a free new tool that has created quite a bit of buzz around the office: Website Call Conversions. With website call conversions,…
Every vacation rental business wants to turn more website visitors into guests, and there are many aspects of on-site optimization that contribute to this goal. In a recent study on…
As a certified Google Analytics Partner, Bluetent receives an invitation to the official Google Analytics conferences each year. I had the privilege to attend my first GA conference, the 2014…
Businesses everywhere are getting hammered by the sanctions that Google is handing out regarding bad inbound links. These links come in all shapes and sizes and are the bane of…
The 2013 Google Analytics Summit was big. Certified Partners from all over the world were invited to Silicon Valley’s Computer History Museum for an opportunity to drill down into the…
